Since you’re a small
business, you don’t need to run a penetration test. After all, you’re too small
to be on the radar of cyber criminals, right?
You’re dead wrong,
If you’ve been slacking
off on your cyber security because you think the cybercriminals won’t target
you, then you need to start rethinking things.
There are countless
studies and researches made proving that small businesses are also targeted by cybercriminals — at
alarming rates, at that.
That being said, you
need to give your cybersecurity due diligence by running pen tests, otherwise,
it’ll only be just a matter of time before you fall prey to the cyber
Allow me to share with
you several reasons why you absolutely need to run penetration tests, right
1. You are a prime target for cybercriminals.
Small businesses like yours are a prime target
Perhaps it does. You may
think it’s only the big businesses that hackers target because they hold far
more enormous sums of money and data than yours.
However, hackers don’t
think so. The fact that you earn a pretty good income, collect data, and likely
spend too little on cybersecurity entices hackers to target your small
They believe they can
invade your IT systems more effortlessly than they can with established
companies and still make a hefty profit.
2. You can map out your cyber kill chain.
A cyber kill chain is a
model that outlines the stages cybercriminals are likely to take when executing
A penetration test pairs
well with cyber kill chains.
At each phase of the
kill chain, a threat player can enforce simulated cyber attacks in the security
layers to gain further access.
The ethical hacker tests
your network, perimeter, and internal defenses using various techniques.
You can then map out the
tools and techniques used at each phase.
Doing all these allows
you to see the entire attack lifecycle, vulnerable areas in your IT landscape,
and ways to prevent and combat possible cyber attacks.
3. You uncover weaknesses before unethical hackers do.
They put your
cybersecurity through hacking-like pressures, revealing weaknesses before
unethical hackers uncover and exploit them.
Instead of finding out
your cybersecurity vulnerabilities from a real hack — which results in losses —
you can uncover them from pretend hacks and gain insight.
That’s the valuable
thing about penetration tests.
cybersecurity expert is the one examining your IT systems, exposing errors, and
teaching you how to fix them.
As such, you can expect
to receive proper evaluation and recommended solutions after the test.
4. You protect your data assets.
Your data assets, known
as your company’s lifeblood, is also what cybercriminals relentlessly
and getting your data into their ill-intended hands is why they keep trying to
hack your systems and unleashing cybersecurity threats.
With your data, they can
make loads of profit if they sell it on the dark web or to your enemies and
However, when you
execute penetration testing, you can determine how to protect your data assets
For instance, the
ethical hacker will test your cybersecurity by conducting social engineering
If their findings show
that your sensitive information is quickly accessible, he may advise you to
encrypt and password-protect your files, among many others.
5. You save money in the long run.
Small business owners often don’t allocate
sufficient budget on penetration testing.
They think doing so is
too expensive, and they would rather spend more on their marketing and sales
If that describes you,
you should know that penetration testing is more of an investment than an
Sure, it may cost much.
But having poor cybersecurity can cost you more.
It can result in
thousands to millions of dollars’ worth of data and financial losses, or
closing of your business — not to mention reputational damage and losing your
When you think about
these possible losses, you will realize penetration testing may not be that
costly after all.
It can even guide you in
financially planning your cybersecurity and prioritizing the weakest and most
Pen testing helps you
address potential cybersecurity problems, so you can experience zero to minimal
wreckage as much as possible.
6. You bolster your cybersecurity measures.
Penetration tests help
you to attain that.
As they disclose your
cybersecurity weaknesses, you can work on bolstering related policies and
protocols based on your penetration tester’s examination.
Let’s say they discover
that your networks are highly vulnerable to different kinds of malware. You can
enforce several policies to address that concern.
You can train your
employees on identifying social engineering schemes and avoiding
suspicious-looking links, files, and interactions.
You can even regulate
the use of public Wifi for business-related tasks or the opening of personal
social media accounts and emails during office hours.
You can also implement
stronger security configuration settings and mechanisms, patch management, and
updating of firewalls and anti-virus software.
7. You prepare for GDPR compliance.
Have you heard of the General Data Protection
As a small business, you must be aware of it.
In its aim to protect
customers and clients, GDPR regulates businesses and entities that collect
personal customer information to manage data privacy responsibly.
GDPR also issues heavy
penalties on businesses that experience data breaches and compromise their
customers’ data privacy because of poor network and system security.
Thus, for businesses
like yours to safeguard your customers’ data and be GDPR-compliant, you need to
establish rock-solid cybersecurity measures.
Pen testing, then,
determines the stability of your cybersecurity defenses and lets you mend the
If your defenses are
weak, you need to do whatever is required to secure your files and data.
After all, in the end,
protecting your customers’ data also preserves your small business’ reputation.
Invest in pen testing ASAP.
helps you protect your small business from financial and data losses, tarnished
reputation, reduced customer loyalty, and weaker competitive advantage.
Don’t wait for black hat
hackers to get to you first and make you learn lessons the hard and painful
way. Invest adequately on pen testing as soon as possible.
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